US : Print Publishers are focusing on Mobile

According to the Audit Bureau of Circulations (ABC) which conducted the research titled “Going Mobile : How Publishers are Solidifying Strategies and Adapting to the Mobile Market”, most publishers are already focusing on the mobile market or planning to do so soon in an attempt to generate additional revenue.

Here are some key findings:

To download the full report, please click on the following link: http://www.accessabc.com/pdfs/mobile2010.pdf

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