The Freemium model is on the rise in the mobile industry

« The developer Economics 2013 » report published by Visionmobile highlights once again that Freemium becoming an increasingly popular monetization strategy for app providers and it is now used by a quarter of the developers surveyed.

In the gaming industry, Freemium is the predominant model. According to Newzoo’s Mobile Games trend report published this month, Free-to-play business model accounts for 70% of mobile games revenues generated on iOS in 2012.

Post by AdUX

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