According to the analysts at GfK, in 2014 there were 1.2 billion smartphones sold, up 23% on the year before and crossing the billion-unit point for the first time. But they predict sales will slow down to 14% growth in 2015, working out to total sales of 1.368 billion devices. For more info, you can download the […]
According to RetailMeNot’s latest forecasts, European online retail sales will increase by 18.4% in 2015 while offline retail sales will register a decrease of 1.4%. European online buyers are expected to spend more per transaction: on average, €61.85 per online transaction(+6% vs 2014). They are expected to make more online transactions: 17.8 online purchases in 2015, an increase of […]
According to Newzoo, the free-to-play MMO (Massively Multiplayer Online) market will generate $26.3 billion in global sales this year. This business model continues to rise accounting for 70% of the global MMO market in 2015 (vs 67% in 2014), and will reach 75% in 2017. The Asia-Pacific region takes the lead with the highest proportion […]
According to recent forecasts released by eMarketer, 52.9% of Internet users in Western Europe will use a tablet to go online at least once a month in 2015. The increasing use of accessing the Internet via tablet should be confirmed in the coming years. In 2018, this figure will reach one third of internet users in this region.
According to eMarketer, the UK leads the world in e-commerce in terms of retail ecommerce’s share of total retail sales. In 2015, this share will reach 14.4% in the UK. It will be more than twice the 7.1% seen in the US, China and several Nordic countries will also exceed 10%. In Western Europe, the […]
A new report from Gemius “Consumers go mobile in CEE” takes a closer look at the mobile landscape of CEE region. The study reveals that mobile advertising is still far from becoming a mainstream marketing solution in the CEE region, this process has already started and will be continuing due to the increasing usage of […]
According to the study « The Digital Consumer’s Journey in Western Europe’s Grocery Market » released by Nielsen, the online grocery markets in the U.K. and France appear to be the most advanced in Western Europe. The share of online grocery in total e-commerce sales is highest in the UK—at 4.4%, followed by France (3.9%) far ahead of Spain (0.6%), Italy […]
Gartner predits in its report titled « Predicts 2015: Mobile and Wireless » that mobile devices will become the primary device to go online. By 2018, more than 50% of users will go to a tablet or smartphone first for all online activities. For more details, you can doownload the press release.
Mobvious, the mobile sales house of HiMedia, presents its infographic based on data from reserach firms such as eMarketer. This infographic shows the explosion in the use of mobile devices (smartphones, tablets), which are now an integral part of our daily lives. These changes in consumers’ behavior have a beneficial impact on the advertising market and the online payments market. […]
According to Forrester, European online sales during the holiday months of November and December 2014 will generate 35 billion euros, representing 23% of total online sales for the year. The UK continues to lead the market with the highest proportion (25%), followed by Sweden (23%), France (22%), Germany (21%), Italy (21%) and Spain (20%). In addition, sales via […]