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Adexchange.com, the automated real-time ad-exchange of Hi-Media Group, today reveals an infographic providing an overview of the Real-Time Bidding ad market in Western Europe. By aggregating data from a recent IDC’s report, the infographic confirms the strong dynamism of  the Real-time Bidding (RTB) market.

The online media group Hi-Media, one of the European leaders in internet audience monetization, releases its activity report for the third quarter 2013. New activities now represent more than 50% of the company’s volume of sales: Advertising: Video, mobile, ad-exchange and special operations continue to progress strongly. Payments: Rise of banking payment methods. To read […]

Return to growth in advertising thanks to the success of new advertising solutions. Progression in banking payment activities and launch of the HiPay TPP platform. Gross margin of €34.1 million (+9% vs. H2 2012) on a like-to-like basis. Current operating income of €4.4 million (+28% vs. H2 2012). The online media group Hi-Media, one of […]

Hi-Media Payments becomes HiPay and launches its optimisation and processing services for online bank payments. Hi-Media Payments, the payments division of the Hi-Media Group becomes HiPay. This rebranding is accompanied by the launch of its new platform, which allows the group to continue its expansion into electronic banking with a range of « smart » payment services. […]

According to the study, published this week* commissioned by the IAB and conducted by comScore, Mobile Rising Stars ads inspire more user interaction, branding performance and positive user opinions versus standard mobile banner ads. Among the key findings, the Mobile Rising Stars ad formats overall generated nearly twice the interaction rate of banners, with higher […]

Hi-Media, a European leader in digital audience monetization, today announced an expanded partnership with AppNexus, the industry’s largest independent ad tech company. Through this preferred partnership, Hi-Media will leverage AppNexus’ leading ad serving and exchange technology to provide unequaled digital advertising solutions to publishers in six European markets. With additional resources from both companies, the […]

HiPay, the payment division of Hi-Media Group, announces the signature of a partnership with Société Générale. As part of the launch of its product Yoban’tel, which offers the online transfer of money from Europe to Senegal, Société Générale chooses to join with HiPay Wallet, the electronic wallet of the Hi-Media group, for the collection of […]

– Return to growth in advertising. – Success in video and mobile sales, ad-exchange and special operations. – Change in the payment activity in line with anticipations, with a return to growth expected in the second semester. – Confirmation of the activity growth objective for the full year 2013. The online media group Hi-Media, one […]

HiPay, the payment division of the Hi-Media Group announces the signature of a new contract with Le Figaro Group. Le Figaro Group has chosen the e-wallet solution HiPay to handle Le Figaro Newspaper digital issue monetization over PC, smartphone and tablet. HiPay wallet’s functionalities make impulse buying easy for the on line readers namely with […]

• Hi-Media becomes LinkedIn’s exclusive partner for LinkedIn, the biggest professional network worldwide and the leader in this segment in Spain. • This partnership provides marketers with unique marketing solutions dedicated to a high profile professional and qualified target in the Spanish market. To read the complete press release, click here.

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