Posts Tagged
‘mobile games’

Homemobile games

According to a recent report from comScore on mobile usage for July 2011, 27% of mobile subscribers in Europe* play games on their mobile phone. For the five European countries included in the report, the United Kingdom and Italy take the lead: • 33.7% of British mobile subscribers have played mobile games, • 30.3% of […]

According to Newzoo’s National Gamers Surveys 2010, about 70% of all European gamers and about 90% of US gamers play casual games on a gaming portal, social network or mobile device. On average, online casual game destinations reach two-thirds of the online audience. For instance, in the US, 66% of online users play casual games. […]

According to the study published by Juniper Research titled « Mobile Games: App Store Strategies, Business Models & Forecasts 2010-2015 », ad spend on mobile games should be a valuable source of revenue for game developers. Ad spend on mobile games will increase tenfold over the next five years. By 2015, ad spend on this platform will […]

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