Posts Tagged
‘social network’

Homesocial network

In its report titled “Worldwide Social Network Ad Spending: 2011 Outlook” eMarketer forecasts global advertising spend across social networks will reach $5.97 billion in 2011 which represents a growth of 71.6% compared to 2010. Social network advertising spending will account for 8.7% of total online ad spend in 2011. US will represent the majority of […]

Due to the recent exponential growth in online social gaming, more and more companies are embracing the commercial opportunities within this exciting sector. Indeed, during the last month alone, two major media companies have made acquisitions in this marketplace: Viacom’s MTV Networks has acquired social game developer Social Express and more recently Disney purchased Playdom. […]

Online gaming site Roiworld surveyed 600 teens ages 13 to 17 in late April and found that 43% Social Net Teens have spent money on/in a social network. This study reveals that Games garner most of the Social Net Spending among teens. In fact, they have purchased items such as currency for virtual items in […]

Allopass’s US team will be at Engage Expo in two weeks on Feb 16-17, in NYC! We would love to meet with you so feel free to contact Chris Simamora at [email protected] to schedule a meeting. The Online Games & Virtual Worlds track will be dedicated to user acquisition, engagement and retention, as well as […]

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