Posts Tagged
‘video ad spend’

Homevideo ad spend

According to a new forecast from Forrester Research, online video advertising spending in Western Europe will take off in the coming years. Display video ad spending is expected to more than double by 2019. Video’s share of digital display ads will grow from 24.5% in 2014 to 37.5% in 2019. 

Online advertising spending is expected to continue its growth. According to the last IAB figures from the UK, online video advertising nearly doubled in 2010 in the UK (+91%) to £54 million (from £28 million in 2009). In France, according to the figures released by the SRI, online video advertising spending nearly tripled to EUR30 […]

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