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‘Video’

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According to a recent study issued by IHS, titled “Video advertising in Europe, The Road to Programmatic Ubiquity”, the  European online video programmatic market is set to double by 2020. Fullscreen’s team has published its infographic based on this study that you can download here. Here are some key findings : Video programmatic revenue in Europe has grown almost […]

In conducting a survey with 529 decision-makers representing advertisers, agencies, and media companies in Argentina, France, Germany, Italy, Mexico, Spain, the UK and the US, as well as six qualitative interviews, Forrester found that both buy- and sell-side companies are bullish on digital video advertising’s future. Here are a few takeaways from the study’s findings: 77% of advertisers and […]

According to a new forecast from Forrester Research, online video advertising spending in Western Europe will take off in the coming years. Display video ad spending is expected to more than double by 2019. Video’s share of digital display ads will grow from 24.5% in 2014 to 37.5% in 2019. 

Adobe’s Q1 2014 US Digital Video Benchmark report show that online video viewing continues to proliferate to mobile. Indeed, according to the findings of this study, smartphones and tablets now account for more than 25% of online video views, an increase of 57% year over year: Smartphones now accounts for 13.2% of US online video viewership, a 73% increase year over […]

Online media group Hi-media (Code ISIN FR0000075988 – HIM, HIM.FR), the European leader in monetizing the Internet audience, announces the launch of Hi-media Video in Europe. Hi-media Video: exclusive online advertising video format Following the launch of Hi-media Mobile last June, Hi-media Advertising continues to develop new services, the latest being Hi-media Video. This new […]

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