Infographic of the F2P gamers purchase motivation by HiPay

In June 2013, HiPay, the payment division of Hi-Media Group revealed « The P(l)ayers », a study conducted in partnership with Superdata Research in 4 European countries in order to understand what motivates the online F2P gamers to pay for items.

Today, HiPay releases the results in infographics, one dedicated to the french market and another one dedicated to the european market.