176 million people are mobile addicts
According to a survey conducted by mobile analytics firm Flurry, in March 2014, there were 176 million “mobile addicts”, up from 79 million in March of 2013. The “mobile addict” segment is growing the fastest, posting 123% growth between 2013 and 2014.
A « mobile addict » is defined as a user that launches apps more than 60 times a day, 6 times more than the average user. Indeed, on average, mobile application users around the world launch apps 10 times per day, says Flurry.