DigitasLBi‘s 2015 Connected Commerce study of retail trends reveals a significant rise in the use of connected devices. This survey highlights the latest retail trends across 17 countries including Australia, China, India, France, Spain, Italy, Netherlands, Japan, the UK and the USA. Shoppers around the world now expect omnichannel, multi-screen experiences from brands and retailers, with […]
According to an international study released by ING, more than half (58%) of Europeans who have a mobile device have shopped on it in 2014. The survey also revealed: Clothes and electronics are the items most commonly bought using mobile. Mobile bankers and men under 35s are much more likely to be mobile shoppers. To […]
Mobvious, the mobile sales house of HiMedia, presents its infographic based on data from reserach firms such as eMarketer. This infographic shows the explosion in the use of mobile devices (smartphones, tablets), which are now an integral part of our daily lives. These changes in consumers’ behavior have a beneficial impact on the advertising market and the online payments market. […]
Online purchase intention rates around the world have doubled in three short years for most than half of the categories measured between 2011 and 2014, according to new study released by Nielsen. For instance, rates have doubled since 2011 for event tickets (41%), electronic books (34%), sporting goods (31%), toys/dolls (29%), videos/DVDs/games (28%), music (27%), […]
Idealo has carried out an analysis of online shops* in 6 different countries. The results indicate to what extent the online shops are optimised for mobile browsing on smartphones and tablets, and show how many retailers have produced a mobile app. UK online retailers lead the way in mobile shopping In the UK, 86% of […]
A recent study released by Deloitte « The New Digital Divide » proves that digital has a significant effect on in-store shopping behavior. Indeed, according to the report, today in the U.S., digital interactions drive 36% of in-stores sales and this number will likely to increase to 50% by year end. Moreover, digitally connected shoppers convert at a 40% […]
The following infographic from CeBit confirms that mobile devices have truly become an essential part of our everyday life. Indeed, they are connecting hubs for critical facets of everyday life: relationships, shopping activities, searches for information, management of the latest news, on both a professional and personal level. Here are some highlights from the infographic: There are 4 billion mobile phone subscribers. For […]
The results of a study commissioned by RetailMeNot. Inc. and conducted by the Centre for Retail Research (CRR) provides m-commerce trends on 8 key markets in Europe and the United States. According to this study, the m-commerce market in Europe is expected to grow 86% in 2014 to reach € 23.4 billion. Mobile purchases on […]
Consumers worldwide are increasingly using multiplatform devices, especially mobile, to enhance their in-store shopping experience, according to DigitasLBi study entitled « Connected Commerce: A Snapshot of the Modern Shopper ». Among the key findings, the study highlights that people are now using their smartphone more and more to enhance their shopping experience. Half of survey respondents worldwide […]
According to the Ecommerce Europe Association, Europe will remain the largest e-commerce market in the world in 2012 with an expected turnover of €305 billion, followed by the United States. European online revenue is expected to grow around 22% in 2012. Online purchases are increasing explosively, in particular in Southern and Eastern Europe. Countries such […]
