Gartner predits in its report titled « Predicts 2015: Mobile and Wireless » that mobile devices will become the primary device to go online. By 2018, more than 50% of users will go to a tablet or smartphone first for all online activities. For more details, you can doownload the press release.
According to eMarketer estimates, more than 40% of global mobile users go online using their phones each month. However publishers seem slow to make their content available in mobile-optimized formats. Indeed, according to a research from Company Data Trees, 25.7% of the top 10,000 publishers* on Alexa had a mobile version in September 2011. Even […]
According to a recent report just published by IDATE titled “World Internet Usages & Markets”, globally the number of mobile internet users should reach 2.1 billion in 2013 overtaking the number of users of fixed Internet (1.9 billion). According to Sophie Lubrano, Project Leader and IDATE’s Director of Studies. “This growth is fuelled by emerging […]
ComScore has just released the report titled “The comScore 2010 Mobile Year in Review” which provides key trends in the mobile landscape in 2010 throughout the U.S., Europe (UK, France, Italy, Spain, Germany) and Japan. The report highlights important components of the mobile market including smartphone adoption, browser/application usage and mobile content consumption. Key findings […]
The Netherlands is experiencing a large-scale shift to mobile internet. The quarterly statistics of KPN show that forty percent of all subscription-holders have access to mobile internet. A third of KPN Netherlands’ turnover is currently generated by mobile internet and SMS. This was highlighted in the quarterly statistics published by KPN this morning. Almost sixty […]
Nielsen’s whitepaper on « Mobile Youth Around the World » reveals how the young people (age 15 to 24) are using mobile technology and it comes as no surprise to many of us that they’re adopting smartphones faster than any other age group. Out of all the countries examined, Italy leads in smartphone penetration with 47% of […]
Mobile is the first mass medium with nearly 5 billion subscribers worldwide, compared to 1.5 billion TV owners or 1.3 billion computer owners. How regularly are we browsing the Internet via Mobile? It is clear that not all the 5 billion mobile phones are currently connected to the Internet. However, the recent explosion of the […]