For the first time since being tracked, digital media (including online, social and mobile) has approached parity with television as the most important medium among agency executives, according to the latest quarterly survey from Strata. Indeed, 34% of US agency executives cited digital as their No. 1 medium of choice during Q3 2011, only one […]
According to new estimates from eMarketer released yesterday, advertisers, this year, for the first time, will have spent more on Internet ads than on print newspaper ads in the United States. The digital-marketing research firm says U.S. spending on online ads will hit $25.8 billion, surpassing the $22.8 billion spent on print ads in newspapers. […]
Pooj Preena will join a panel of his peers to discuss trends shaping digital content monetization and distribution. From music, video and streaming media (including the ever more popular user generated content) to games, photos and research / legal documents – experts are coming together to discuss how they monetize – or help other companies […]
Pooj Preena, CEO of Hi-media USA, will speak at the New York Media Summit this week, being held at the McGraw-Hill Building in New York City. The NY Media Summit brings together global leaders from the worlds of Media, Advertising, Television, Social Media, Mobile, Cable & Satellite, Publishing, News Media, Motion Pictures, Marketing and more. […]
